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JSA is:
A business consultancy, based in London, England, which provides clients with expert, in-depth, information advice and guidance as to how to exploit successfully the office furniture and interiors markets in Europe, north America, Australasia and Japan.
JSA offers:
Expert knowledge of the office furniture and office interiors markets in many parts of the world, including the UK, continental Europe, north America, Australasia and Japan.
An extensive network of contacts, to whom clients can be introduced, in each market areas of:
- importers
- dealers
- distributors
- wholesalers
- mail order companies
- buying groups
- manufacturers
- trade associations
- architects
- designers
Areas of expertise, for each of the markets, includes comprehensive information about:
- The leading suppliers, distributors and people of influence
- The critical factors to enable a supplier to achieve success and minimise risk
- The products which sell best in each market and why
- Current and likely future trends of products and services
- The styles of products required by the market
- The product finishes and choices most commonly requested
- The features and benefits (USP's) appreciated by the local market
- The way the channels of distribution operate
- The price levels which apply
- The levels of service required
- The normal terms of trade
- Market peculiarities.
- The most important trade and professional associations offering advice and guidance for each market.
- The product and corporate standards (specification, performance, quality, environmental, etc) which the market requires
- The key attributes required for successfully supplying that market
JSA's consultants are all highly skilled, experienced, business people who have successfully run office furniture businesses in many areas of the world.

